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Chinese brand HiPhi opens first European experience centre in Munich

Chinese car brand HiPhi has opened its first first HiPhi Hub in Europe, based in Munich, Germany.

HiPhi was established in 2017, a premium EV brand belongs to Chinese technology and mobility company Human Horizons. It is one of a number of Chinese brands with plans to expand in Europe.

There are already hubs at 100 locations in Chine. The brand is now focusing on Europe with right hand drive reportedly possible thereafter.

The hub will display the supercar SUV – HiPhi X, the Digital GT – HiPhi Z, and the new HiPhi Y LuxTech SUV.

HiPhi’s CTO and co-founder, Mark Stanton, said: “The opening of our first European HiPhi Hub is a significant moment as we bring the best-selling premium EV brand in China to an all-new market.

“We know the product and the brand are strong because of the enormous success in China, but we want to ensure that we carefully translate a real luxury experience to European customers and this is the first step in that journey.”

The opening of the HiPhi Hub in Munich will be followed by a hub in Oslo, Norway and further destinations throughout Europe.

Both HiPhi X and HiPhi Z are already available to order in Germany and Norway, with HiPhi Y going on sale before the end of 2023.

The HiPhi Z is an all-electric luxury GT which first began production in China during 2022.

It delivers a maximum output of 494kW via dual electric motors, to provide acceleration from 0-62mph (100km/h) in 3.8 seconds.

The 120kWh battery offers a potential 555km range under WLTP conditions. The HiPhi X is an all-electric luxury super SUV which features a number of world and industry firsts, blending cutting-edge technology with luxury and advanced design, including no-touch automatic wing-opening doors.

The HiPhi Y follows the same LuxTech philosophy as the X and Z. It brings a number of first-in-class features, including the revolutionary second-generation no-touch automatic wing-opening doors, the HiPhi Bot robotic arm-mounted infotainment screen and the active all-wheel-steering.

All this high-tech equipment and more is standard across the HiPhi Y range, which consists of Flagship, Long Range, Elite and Pioneer versions. The Long Range model comes equipped with a 115kWh battery and can travel up to 810km (CLTC conditions) on a single charge, pushing the limits of long-distance EV ability. The standard battery is 76.6kWh, giving up to 560km (CLTC) of range.



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